Zucarmex has been producing high quality sugar products for over 100 years. Their portfolio includes a variety of products but, sitting at the top, is their crown jewel, Cane Star. Our design firm was chosen to craft a logo worthy of a king.

Brooklyn Brittle is truly unlike other products and, of course, needed a logo that reflected that. We studied the target audience and after gaining a great understanding of the millennial’s mindset, we strategized. Now, when the box sits next to its competitors, it, too, is unlike anything else.

The Boutsikakis brothers established Village Batch, a handcrafted Greek goods company, in hopes of connecting U.S. consumers with the rich products from their family’s homeland. With a keen eye towards design, the brothers were determined to avoid stereotypical Greek pictorials and turned to Blueprint’s expertise in branding.

Proud of their role in Chicago’s wine industry, Glunz Family Winery & Cellars decided to launch a series of wines named after members of the family. Blueprint designed a label with subtle nods to the lineage.

Eek!’s “palate changing” gourmet chutneys deserve branding as distinct as their flavor profiles and the owner, Emily Eckner. After learning of Eckner’s rich German background and the rationale behind the company’s name, Blueprint created a brand that married her sign language name, heritage and the taste of the complex, crisp flavors in a one-of-a-kind mark. Now Eek!’s brand and product can live uniquely together.

With a website introduction that states, “The baklava that changed the world.”, Sheekar Delights needed a website that would back such a declaration. Sheekar Delights turned to Blueprint to develop a solution. We re-photographed the company’s imagery to convey product excellence delivered with warmth. The new imagery was complemented by a clean, organically styled logo that spoke to the company’s heritage and personality.

“Blueprint developed our logo, signage, labels and, marketing materials with an eye toward cohesive messaging. Our products pop off the shelves because our brand identity is unique and clear. We receive frequent, consistent compliments on our marketing because it truly separates our brand from the many competitors.”

– Kate Coffey, Queen of the Twist